Check out a place like Google Groups or for the very vigorous and active digital code trading market. What actually happens in practice is that a thriving underground market has developed for buying and trading the studios' digital copy codes, all without the explicit approval of Disney or anyone else. Are we talking legally or what actually happens in practice? From a legal standpoint that virtually no consumer follows, Disney forbids the use of trading/selling their DMA/Digital Copy Plus codes as a separate item from the included disc.
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